The packaging has proven to speed up the unpacking process by up to four times
A recyclable fibre-based packaging solution has been invented through a collaboration between DS Smith, an International Paper company, and a provider of fibre-based and sustainable packaging solutions, and the Finnish fresh herb and salad producer, Famifarm Oy
The Famifarm products are taken from the company's greenhouses to stores and grocery outlets in Finland, and the DS Smith packaging innovation for the brand's transport boxes includes a hatch mechanism to enable the products to be opened quickly and with less effort. The packaging has proven to be effective in speeding up the unpacking process for Famifarm customers by up to four times when compared to previous packaging.
Jussi Loimusalo, CEO of Famifarm Oy, said, “Our customers, such as the retail chains, have really liked the new functional transport box, which saves a lot of time for their employees. We value our packaging partner's transparency, commitment to sustainability, and reliability, and DS Smith has demonstrated an in-depth understanding of our operations, which actively contributed to our joint product development. We are not looking for quick wins, but a long-term cooperation".
The idea for the new packaging was contributed to and developed by Jyrki Petrelius, cluster design creative specialist at DS Smith, with Veli-Matti Karvonen, automation expert and development manager at DS Smith in Finland.
Petrelius said, "This packaging solution was designed for an automated packaging line and is intended to enhance the business of our customers' customers, i.e retail stores and outlets. At the same time, the solution is versatile and suitable for large and small retail and grocery environments. The packaging protects fresh products as before, but now speeds up unpacking. The new unpacking method makes the process easier."
